Building a conspiracy theory around it and placing that strategically all over the web should work nicely ;-)
(Wasn't there a conference about Area 51 scheduled in a nearby hotel for the next day? Guess somebody hat some really hot intel in his suitcase, so the suitcase needed, ah, retrieval... along with its owner.)
Turtle! Upchuk! thanks for spotting it. You're right, it is indeed a reference to Cpl.Hicks from aliens. He's a childhood hero of mine so it came to me naturally to have his logo painted on. Heck I even got Michael Biehn to sign my chestplate for me!